Roku's advertising ambitions just got even bigger with new Nielsen

Roku’s announcement that it’s acquiring a key component of Nielsen’s advertising unit will make it a one-stop shop for advertisers looking to get the best return on investment for their commercials on both linear TV and streaming video.

Roku and Nielsen Announce Strategic Alliance

Roku and Nielsen Team Up to Steer the Future of TV Advertising

Nielsen, rivals get new industry guidelines for 2024 upfronts

Nielsen — Scripted TV — A Hot Set

Tiger King (TV Series 2020–2021) - News - IMDb

After the Writers & Actors Strikes End, Hollywood Faces 5 Crises – The Hollywood Reporter

Facebook will test ads on Apple TV and Roku

Focus First On Scale - by The Science of Hitting

Focus First On Scale - by The Science of Hitting

Here's What Nielsen Vet Kelly Abcarian Brings To NBCU's Measurement Ambitions